Last Tuesday, October 4, 2022 at the Azalaï Hotel in Bamako, I&P in partnership with Zira Capital and the European Union organized an information meeting to present I&P Acceleration in Sahel (IPAS), a program dedicated to young companies in the Sahel sub-region.
Sutura (also know as 2AD) is a company producing and marketing sanitary pads in Bamako, Mali. The main mission of Sutura is to reduce the taboo around menstruation and to help teenagers and young girls to blossom during their menstrual cycle by offering them adapted and environmentally friendly sanitary pads.
The entrepreneurs
The company was created by Awa and Adam Drabo, two twin sisters who both completed internships at the National Laboratory of Mali and the Institute of Rural Economy of Mali (IER) before launching into entrepreneurship in 2019. Awa manages the production and the purchase of raw materials, the storage and the management of the relationship with the different suppliers. Adam handles the sales and marketing side and manages the brand's communication on the various social networks.
Partnership with I&P and Zira Capital
2AD Company is supported by Zira Capital through I&P Acceleration program in Sahel. This partnership has mainly for objective to :
⇒ Improve the production tool and the quality of finished products
⇒ Increase sales to middle class customers through the implementation of an adapted commercial strategy
⇒ Support the company in strengthening the technical skills of human capital
⇒ Structure the organization and cost management through the implementation of internal procedures
Video report
In 2024, I&P produced a video report on the company and its impact:
Read more
An article on Sutura produced by the GIIN
Jo'Fé Digital is a Burkinabe start-up offering consulting, advice and assistance in digital marketing.
Introducing Jo'fé Digital on video
The entrepreneurs
Jo'Fé Digital was created by 3 young Burkinabe entrepreneurs with complementary profiles and sharing a common vision:
Partnership with I&P and Sinergi Burkina
Jo'Fé Digital is supported by I&P and Sinergi Burkina through I&P Acceleration in Sahel. This partnership aims at :
Expected impacts
Pâtisserie Les Douceurs is a company specialized in cooking, baking and pastry making in Burkina Faso. It offers a wide range of products and services (breads and pastries, cakes, canapés, school meals and snacks, sandwiches, fast food and catering).
The entrepreneur
Pâtisserie Les Douceurs was created by Mrs. Safiatou OUEDRAOGO-YABRE, a trained cook-pastry chef with more than 27 years of experience with the SERVAIR group and in the hotel industry.
Partnership with Sinergi Burkina and I&P
Pâtisserie Les Douceurs is supported by I&P and Sinergi Burkina through I&P Acceleration in Sahel. The main objective of this partnership is to :
Expected impacts
E'Santé is a startup based in Cameroon specialized in home medicine, telemedicine and family medicine services accessible through its online platform.
The entrepreneur
E'Santé was founded by Dr Philippe OHANDJA AYINA, an entrepreneur with a passion for medicine and connected technology.
Graduated with a doctorate in medicine from the Faculty of Medicine and Pharmaceutical Sciences of the University of Douala and a university diploma in Connected Health from the Faculty of Medicine of the University of Paris Descartes, he started his professional career as a general practitioner at the Ad Lucem medical foundation in Douala where he practiced for 3 years before joining the Louis-Pasteur clinic in the same city. His passion for health and technology led him to follow a specialized training in telemedicine in France. After this training, he spent 8 months as a general practitioner in the emergency department of the Groupe hospitalier public du sud de l'Oise. It was during this experience that he discovered telemedicine and, motivated by his entrepreneurial spirit and desire, decided to launch E-santé.
Partnership with I&P
E'Santé is supported by I&P through I&P Acceleration in Sahel. This partnership aims at supporting the company in the purchase of laboratory equipments.
ADJI GRAPHIC SERVICES (AGS) is a printing company in Niger.
The entrepreneur
The company was created by Maman Moussa, who had a career in printing, notably at the Nouvelle Imprimerie du Niger (NIN), a company in which he worked for 36 years before founding his own printing company. Mr. Moussa has a degree in law and has benefited from several capacity building trainings acquired in Niger, Tunisia, and France. He has thus developed experience and technical skills in three areas: graphic creation of visuals, composition and layout, creation of multiple graphic works and layout (collection of laws and regulations of Niger).
Partnership with I&P and Sinergi
AGS is supported by Sinergi through I&P Acceleration in Sahel. This partnership aims at funding the acquisition of more modern equipment facilitating faster production with new production processes and better rendering. This project aims primarily to improve the speed of order fulfillment, increase the company’s production capacity and recruit a sales team.
Fa Confection by Naty is a young company specialized in traditional and professional clothes and articles in Senegal.
The entrepreneur
Fa Confection was founded by Aminata Ka, a Senegalese entrepreneur with a passion for fashion design. She holds a master's degree in International Business from the American Business School in Paris and has a strong experience in the banking sector in France and in Senegal.
Partnership with I&P and Teranga Capital
This young company is supported by I&P and Teranga Capital through I&P Acceleration in Sahel. This partnership aims at :
Fruits and Berries is a Senegalese company that specializes in the production of fresh fruit smoothies and juices made from blended or squeezed fruit, with no additives, added sugars, conservatices or coloring.The company targets consumers who are aware of the health issues related to the consumption of industrial beverages and who value the nutritional value of fresh fruit-based drinks.
The entrepreneur
Fruits and Berries was founded by Youga GUISSE, a Senegalese entrepreneur passionate about agriculture. He graduated in Economics and Finance from the University of Bristol in England and holds a master’s degree in Economic Engineering from the University Pierre Mendes de Grenoble in France. He has more than ten years of experience in digital transformation.
Partnership with I&P and Teranga Capital
Fruits & Berries is supported by Teranga Capital and I&P through I&P Acceleration in Sahel. This partnership aims at :
Frija Décor is a company specialized in the fabrication of wood, metal and upholstery furniture in Senegal.
The company operates in Dakar and collaborates with a network of local artisans. In two years of activity, this young company has already achieved a good reputation allowing to build up a portfolio of customers consisting of individuals and companies including restaurants, hotels, etc.
The entrepreneurs
Frija Décor was founded by a couple, David AMEDEKA and Caroline YOUL:
Partnership with I&P and Teranga Capital
Frija Décor benefits from I&P Acceleration in Sahel implemented in Senegal by Teranga Capital whose objectives are to :
Gona Maroquinerie is an Ivorian company specializing in leather goods, particularly in the production of office items (conference folders, diaries), handbags or travel bags, pocket items, watch straps, wallets, and other accessories made of leather and imitation leather.
The entrepreneur
The company was founded by Jean Cyrille Ahoua Gona in 2014.
Autodidact, Mr. Ahoua is now a specialist in leather goods and shoe repair and has more than 33 years of experience in this sector. Accountant training, he began his professional career, far from the craft, as a sales manager in a company of Import / Export. Attracted by the idea of learning a trade, he left the company after two years and started working in the shoe industry.
His talent and his commitment to the leather goods sector have enabled him to win several prizes and distinctions at the national and sub-regional level :
Mr. Ahoua is recognized as an approved trainer by the Fund for the Development of Vocational Training (FDFP) in the framework of Technical and Vocational Training in Côte d'Ivoire. He is also the President of the Union of Shoemakers, Bootmakers, Leatherworkers and Tanners of Côte d'Ivoire and the Vice President of the African Confederation of Leather Industries (Coafric)
Partnership with I&P and Comoé Capital
Gona Maroquinerie is supported by I&P Acceleration in Sahel program, which is implemented in Côte d'Ivoire by Comoé Capital sponsored by I&P. The support will essentially allow the company to increase its production capacity. Gona Maroquinerie will also benefit from the support of several consultants who will strengthen the brand's reputation, improve the production process and the quality of the articles, and revitalize the company's accounting and commercial functions.
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