I&P Accélération au Sahel

Afroto is a Niger-based industrialized production company for premium visuals, based on a networked community and present in 15 African countries for the benefit of institutional clients. The company offers international organizations and institutions photo and video coverage of their events. The ambition of this young SME is to create the leading community of photographers and videographers in Africa.

The entrepreneur

Afroto was founded by Alexandre Bonneau, a young entrepreneur passionate about photography. Holder of a Master of Science in Entrepreneurship and Innovation from SKEMA Business School (France), he started photography at the age of 14 and  through feedback from meetings with photographers/videographers before enrolling in master classes and other training courses

Partnership with I&P and Sinergi

Afroto is supported by Sinergi and I&P through I&P Acceleration in Sahel. This partnership aims to :

• Recruit 2 junior developers
• Recruit a Business Developer/Sale Key Accounts
• Recruit a Business Developer/Sale Medium and Small Accounts
• Recruit an Administrative and Accounting Assistant

More information

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Subito International is a young Senegalese company specialized in private transportation (car rental, airport shuttles). Today, the company's client portfolio includes individuals and companies (Air France, French Embassy, etc.), as well as hosting sites (Booking), etc.

The entrepreneur

Subito was created in 2018 by Mor Lamotte, a Senegalese entrepreneur with a Master's degree in Port Management and Logistics.

Partnership with Teranga Capital and I&P

Subito is supported by Teranga Capital and I&P through I&P Acceleration in Sahel with the following objectives

• refine its positioning in the B2B and B2C segments by offering a wider range of services that effectively meet the needs of each customer segment while maintaining high quality standards 
• strengthen and improve the quality of the vehicle fleet 
• structure the company's activities in business development, accounting, finance, labor, tax and regulations 
• better manage operations by improving the reservation management system, implementing an operational monitoring system (monitoring of drivers, vehicles, flow, etc.) and investing in the training and professionalization of drivers

 Massaka is a media and communication consulting company in Burkina Faso offering communication to national and international institutions, NGOs and associations. It also offers a service of media coverage and advertorial, online training via its web platform named “Agribusiness TV” whose vocation is to promote agricultural innovations and youth entrepreneurship.

The entrepreneurs

Massaka was created by 2 young entrepreneurs passionate about rural development issues:

• Inoussa MAIGA : President of the company, and in charge of the coordination of the communication for development branch of activities. He holds a master’s degree in information and communication technology, option communication for development from the Joseph KI-ZERBO University and an international master’s degree in media management from the Ecole Supérieur de Journalisme de Lille. He has more than 10 years of experience in the field of information and communication.
• Nawsheen Bibi HOSENALLY : Co-manager and in charge of the coordination of the activity branch Agribusiness TV. She holds an MSc in Management and Information Systems (Change and Development) from the University of Manchester, and a Bachelor of Science from the University of Mauritius in Agriculture, option Vulgarisation Agricole. She has over 10 years of experience in communication and media management.

Partnership with Sinergi Burkina and I&P

Massaka is supported by I&P and Sinergi Burkina through I&P Accelération in Sahel. This partnership aims at :

• Strengthen the organization and structuring of the Agribusiness TV platform (access to a premium space, online training, instructional manuals, networking, etc.)
• Develop editorial projects to increase the audience of Agribusiness TV and build loyalty
• Acquire production and reporting equipment (journalist kits)
• Strengthen the company’s structure and management system

Expected impacts

• Consolidation of 13 existing jobs and creation of 8 new permanent full-time jobs
• Contribution to the promotion of agriculture and youth entrepreneurship
• Improve the structuration and organization of the company
• Contribution to the national economy through the payment of taxes to the tax authorities

GMM Koira Ma Hansé is a company specialized in security, guarding and repair services (electricity, water) and cleaning in Niger.

The entrepreneur

GMM Koira Ma Hansé was created in 2017 by Hamidou Abdoulaye, an entrepreneur. He cumulates 9 years of experience in security and cleaning.

Partnership with I&P and Sinergi

GMM Koira Ma Hansé is supported by Sinergi and I&P through I&P Acceleration in Sahel. This partnership aims at strengthening the company’s structure and developing new products, in particular a video surveillance service (events, premises, warehouses) and geolocation to fight against robberies, a common problem for companies and individuals in Niger.

Sanuva is a company specialized in the collection, sorting and recycling of waste in Mali. The company also offers training and awareness workshops as part of the Social and Environmental Responsibility of Malian SMEs.

The entrepreneurs

Sanuva was created in 2019 by three young Malians trained in France and Mali, Mahamadoun A. Traoré, Moussa Coulibaly and Bamory Coulibaly who came together around their common vision to participate in the sanitation and sustainable development of Mali.

Objet du financement

Sanuva is supported by Zira Capital and I&P through I&P Acceleration in Sahel. The main objective of this partnership is to :

• Develop the recycling unit (work on the unit, installation of a water point, purchase of fire extinguishers) 
• Increase the collection and production capacity through the acquisition of new production equipment and a dump truck
• Strengthen the team with new hires and reinforce occupational health and safety (OHS) standards 
• Organize the key functions (accounting, operational and commercial) of the company through technical assistance 

Expected impacts

• Strengthen the accountability function and increase sales
• Maintenance of existing jobs and creation of 6 new jobs (including 3 day laborers)
• Reorganization of production and reduction of energy consumption in the medium term 
• Compliance with fire standards and reinforcement of health and safety measures

20/20 Edtech is a Senegalese start-up born from the vision of contributing to the improvement of the Senegalese education system through technology: thanks to its 20/20 application, the company offers educational content through short videos explaining courses, tests and an evaluation for each user.

Entrepreneurs

20/20 Edtech was founded in 2020 by 2 Senegalese entrepreneurs from 30 years old, Abderrahmane SOW and Ahmadou BA.

Partnership with I&P

20/20 Edtech is supported by I&P through I&P Acceleration in Sahel program dedicated to education. 

This partnership aims to : 

• develop training contents
• contribute to the developement of the operational team
• contribute to the creation of brand image through marketing reinforcement, the business developpement and monitoring UX